Protecting your privacy is very important to Choice Travel Management, Inc. (“Choice”). We want you to understand how we protect your privacy and when we collect and use your information. We are committed to respecting your privacy and protecting your personal data, which is any information that is capable of identifying you as an individual person, collected via all websites or apps that post a link to this Privacy Policy (collectively, “the Sites”). This Privacy Policy describes how we handle and protect your personal data in connection with the Site.
To facilitate the booking of travel on your behalf, you may give us non-public personally identifiable information (“Information”) such as:
The personal data we collect may be used where Choice has a legitimate interest in or other legal basis for processing such information. In some situations, the collection of personal data may be required for the operation of the Sites or to provide certain services or products. Choice uses your personal data to fulfill your requests for travel-related reservation services. We may keep any of your personal data on file and use it to contact you. If you gave us your email address, we may use it from time to time to notify you of such things as new services or to confirm transactions.
We may also automatically collect information about the devices you use to interact with our Sites. The information we automatically collect may include IP address, device identifier, web browser, and browsing information collected through cookies on our Sites. We may also automatically collect information about how you use the Sites, such as what you have searched for and viewed on the Sites. The information automatically collected will be associated with any personal data you have provided.
The personal data we collect may be used where Choice has a legitimate interest in or other legal basis for processing such information. In some situations, the collection of personal data may be required for the operation of the Sites or to provide certain services or products. Choice uses your personal data to fulfill your requests for information, process your requests for travel reservation services, personalize content that you view or receive on the Sites, evaluate and improve our services, distribute newsletters and alerts to you, analyze the Sites’ performance and functioning, prevent fraud, enforce our terms of use, comply with all applicable laws and corporate reporting obligations and accomplish other purposes you may initiate or request. We may keep any of your personal data on file and use it to contact you.
Choice may use first and third party cookies to manage our Sites and our services and collect analytics about how you use them. Our Sites do not collect personal data about your online activities over time and across third party websites or online services.
Information about you will only be disclosed as permitted or required by law. Information about you that has been collected is maintained in your policy records. We use this Information to process your travel requests with your consent or as directed by you. We may also disclose it to persons or organizations as necessary to perform transactions you request or authorize.
We may share your personal data with third party service providers who perform services and functions on our behalf to support our interactions with you. These third party service providers are not permitted to use or disclose your personal data except as necessary to perform services on our behalf or to comply with legal requirements.
In addition, we may disclose information about you:
Choice may provide links to third-party websites or information as a service to our users. If you use these links, you will leave the Sites. Such links do not constitute or imply an endorsement, sponsorship, or recommendation by Choice of the third party, the third party website, or the information contained therein, and Choice shall not be responsible or liable for your use thereof. Such use shall be subject to the terms of use and privacy policies applicable to those sites.
Choice retains all personal data for the duration of the relevant business relationship or, where required, in accordance with our information management policies and schedules. If you request that we delete your personal data, Choice will make reasonable attempts to delete all instances of the information in their entirety.
The Sites are not designed for or directed at children 13 years of age or younger, and Choice does not intentionally collect or maintain personal data about anyone under this age.
Pursuant to California Civil Code Section 1798.83(c)(2), Choice does not share your personal data with third parties for those third parties’ direct marketing use.
If you are a California resident under the age of 18, and a registered user of any Site where this Privacy Policy is posted, California Business and Professions Code Section 22581 permits you to request and obtain removal of content or information you have publicly posted. To make such a request, please send an email with a detailed description of the specific content or information to [email protected]. Please be aware that such a request does not ensure complete or comprehensive removal of the content or information you have posted and that there may be circumstances in which the law does not require or allow removal even if requested.
By using the Sites, you consent to the collection, use, and storage of your personal data by us in the manner described in this Privacy Policy and elsewhere on the Sites. We reserve the right to make changes to this Privacy Policy from time to time. We will alert you to any such changes by updating this Privacy Policy. If we make material changes to this Privacy Policy that increase our rights to use personal data that we have previously collected about you, we will obtain your consent either through an email to your registered email address or by prominently posting information about the changes on our Sites.
We restrict access to your Information to employees who we have determined need it in order to provide products or services to you. We train our employees to safeguard customer information, and they are bound by obligations of confidentiality. We maintain strict physical, electronic, and procedural safeguards to protect your Information from unauthorized access by third parties.
We may modify our privacy policy from time to time. The most recent version is always posted at Privacy Policy. In the event that we make a significant change to our privacy practices, we will post a revised copy of our privacy policy.
If you have a concern about privacy or security, we want to hear about it by mail or email.
Please write to us at:
Choice Travel Management, Inc.or email us at [email protected].
The effective date of the revised Privacy Policy is October 23, 2017.
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